Tips - How To Submit A Press Release

Tips On Submitting A Press Release 

Tips on Submitting a press release can be very helpful. Just as much effort should be placed on submitting the written work, like preparing, the actual content of the release. Tips on submitting a press release can assist you in targeting the right media and potential customers. If the correct audience is not targeted it is likely that your release will not be read at all or even published.

It will be necessary to organize and manage your media list. Create a folder on your computer that contains an updated list of potential media contacts readily available. The list can consist of a wide range of media outlets which can include both on-line and off-line media sources. Separate your list into various channel types, for instance, local, regional, national and international sources. Each of these can then contain media contacts for television, radio, online publications, newswires, newspapers, and magazines.

Ensure that your media list is relevant to your target industry. Build your list by watching, reading and listening and then tracking the media publications. Try to identify reporters or producers that are most likely to pay attention to the type of Press Release Services that you would like to submit.

A business owner/individual can make use of management software programs, such as ACT! or Maximizer. These programs can help to establish and maintain your list database and relationships with the media.

A good tip on submitting a press release would be to make use of newswire sites. They will distribute your news story, on your behalf, to media outlets and editors. They usually offer to publish it on their website as well. There is a cost involved to send the press release ranging between $275 and $600. The price is often based on how many words the content contains. Using a newswire service is good way of quickly reaching many media outlets.

Free Press Release Distribution can be directly submitted to editors or Journalists using ordinary mail, fax or e-mail. The specific editor or journalist will let you know which is the best option is for the submission process.

If you would like to build an extensive list of media contacts, then make use of the various media databases found online. They usually charge a monthly or annual fee, or a fee for each time their services are used.

It is essential to know tips on submitting a Free Press Release Submission in regards to the timing of submission. Find out from the media outlet what their deadlines are and be aware of busy news days. As Mondays and Tuesdays are usually busy, your release is more likely to be noticed on another day. Your release will also have no preference should there be 'breaking news' that the media is focusing on, such as a major strike or national disaster.

Another important tip on Unlimited Press Release Services via email is not to send it with any attachments, rather write the content within the body of the message.

Stick to the editor's deadline and do not bother them as to what is happening with your release and if they received it or not etc.

Make sure your website is in order and fully updated before submitting your press release, as the editors will visit the site if they are interested in your submission.